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Bharat Bluff

Inside the CONS of India’s Internet Revolution
Soumya Gupta

₹495

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Description

2016 marks the year that cheap cellular data brought hundreds of millions of Indians online for the first time. A decade since then, most of the Indians are learning to interact with strangers and conduct transactions online for the first time. While this access has empowered us, it has also left us vulnerable. India is now the world’s scam capit...al, and ordinary Indians are its biggest victims.

Connecting individual human stories at the heart of digital scam headlines to systemic gaps in oversight and governance, Bharat Bluff exposes how aspiration, technology, and weak safeguards can collide with devastating effect. It also dwells on what exactly is turning India’s internet revolution into the spring well of online fraud and what, if anything, we can do about it.

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SKU: 9789349474635 Categories: , ,

Author

  • Soumya Gupta is a finance and technology journalist with twelve years of experience. She’s broken stories and written deeply reported features on consumer, retail, media, and technology companies, and the trends shaping India’s consumer internet economy. Currently, she is the editor of the consumer economy bureau at Mint. She’s also the narrator and co-writer of The Dark Side of Money, a podcast produced by Vice India and Amazon’s Audible, on India’s biggest financial scams.

ISBN
9789349474635
Binding
Paperback
Page Extent
232
Weight (kg)
0.3
Height (in)
8.5
Width (in)
5.5
Subject
General Non-Fiction
Published Date
15/04/26
Publisher
Roli Books

Author

  • Soumya Gupta is a finance and technology journalist with twelve years of experience. She’s broken stories and written deeply reported features on consumer, retail, media, and technology companies, and the trends shaping India’s consumer internet economy. Currently, she is the editor of the consumer economy bureau at Mint. She’s also the narrator and co-writer of The Dark Side of Money, a podcast produced by Vice India and Amazon’s Audible, on India’s biggest financial scams.

ISBN
9789349474635
Binding
Paperback
Page Extent
232
Weight (kg)
0.3
Height (in)
8.5
Width (in)
5.5
Subject
General Non-Fiction
Published Date
15/04/26
Publisher
Roli Books

Reviews

VIVEK KAUL – Economic Commentator and Author

Published Date:- April 1, 2026

This book is a sharp wake-up call for anyone who believes in India’s digital dream.


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